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Increase Gift Basket Profits with Light Labor

business success, consignment, drop shipping, gift basket business, low-cost gifts, partnering

portfolio

 

 Gifts that require light labor are those that need some wrapping or enhancement, but not much.

1. Each year, stores such as Costco and Trader Joes sell chocolates that are delicious and popular. Wrapping a box of truffles in printed cellophane with a dashing bow works well for low budgets. Don’t worry that your customers will recognize these products. They probably already like them and will be delighted to see them all dressed up.

2. The plastic portfolios found in office supply stores were intended for documents, but make wonderful gifts when filled with snacks and wrapped with bow.

I created such a design for a real estate firm for their associates during Administrative Professionals Week.

3. Fill a tin box, imprinted box or gable box with candy, cookies or other affordable pre-wrapped snacks.

Find out where to get a wide variety of containers from www.GiftBaskets Containers.com, our free online directory, listing over 100 wholesale sources. You will discover companies that offer baskets made of willow, grapevine, bamboo, birch, twig, coco bark, mesh, shabby chic, galvanized metal, wood, ceramic, paper mache and wire.

You can also crates, starter trunks chests, themed boxes, tins, movie reel tins, trays, planters, bird cages, picket fence, picnic baskets. You’ll find companies that carry containers in all types of shapes: round, rectangular, hexagonal and even some shaped like the major states of the USA.

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Short-cuts, low labor and high profits can be yours by incorporating

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Meet Customer Demands for Low-Cost Gifts

business success, consignment, drop shipping, gift basket business, low-cost gifts, partnering

001_40The first time I was asked by a potential client to make $5 gifts I had to hold back a laugh.

Was she kidding? There was no way I could imagine making a profit from $5 gifts, even if she did want to order 100 of them.

If you haven’t already encountered the client who wants low cost gifts–under $25–you will.

Of course you have the choice of turning away such orders or referring them to others.

Many basketeers set a minimum such as $25, and don’t offer anything for less.

By dismissing low-cost gifts, however, especially during tough economic times, you will turn away many corporate clients looking for large quantity orders for special events, conventions, giveaways, tokens and more,  

If you decide to provide low-cost gifts, how will you possibly satisfy such customer demands and make profits at the same time? This week’s blog will be devoted to answering this question.

1. Establish a pricing formula that allows you to profit.

Many basketeers triple the total wholesale costs to determine the retail price of a standard gift basket. A $25 gift basket, for example, would cost no more than $8.33 in materials and contents. 

For gifts under $8, however, I adjust my formula to doubling the total cost, since for these I use stand-alones that require little to no labor. So, for a $5 gift, for example, I’d locate a gift that cost no more than $2.50.

2. Consider the quantity before you accept the order. An order for 1,000 gifts may be  worth your time more than three $5 gifts. This only works, of course, if you can provide the large orders with little to no labor.

3. Become a shrewd shopper and a clever designer so you can find gift items that require little to no labor on your part.


 Short-cuts, low labor and high profits can be yours by considering

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